My925 Launching Pride Radio, Drops 80s Music On HD
You Heard It Here First: Starting midnight tonight, anyone fortunate enough to receive those hidden HD Radio stations will notice a change on one radio channel. KGBY 92.5, branded as My925, dropped its soft rock format two months ago for adult alternative music. This time, My925 is dropping it’s 80s-formatted HD-2 channel for Pride Radio, a gay-friendly radio stream broadcast nationwide on HD streams by My925 parent Clear Channel.
Sources at My925 say the 80s stream, branded as My80s by the station, was changed by Clear Channel to reflect chart-toppers from both the 1980s and 1990s. This made the HD-2 stream sound similar to the format My925 listeners without HD Radio are already familiar with. In an effort to convert people over to HD Radio, My925 decided to drop the format and launch Pride Radio in its place.
Although on an HD stream, Pride Radio will be Sacramento’s first media format to broadcast a station that is gay-oriented. Pride Radio, a Clear Channel Format Lab station, will broadcast dance chart-toppers. The station was launched on March 31st, 2006 via a HD subchannel on WKSS in Connecticut and has since been expanded to thirteen radio station (not including My925) in San Francisco, Los Angeles, Chicago and Miami.
More information on the HD-2 format change at My925 is expected in the form of a press release, to be made available sometime within the next few days. Those who don’t have HD Radio can still listen to Pride Radio via My925Radio.com.
In my past life, I was a tree or something. If not a tree, something that grew old and didn't move very much. I'm pretty convinced of this.